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okaWebDemand from online customers boosted premium furniture and homeware retailer OKA Direct as 2014–15 ecommerce sales climbed by nearly a quarter.


Its 24 per cent rise in online sales in the year to end January built on a 23 per cent hike the previous year. OKA, which also sells via its stores and has its own interior design division, didn’t break down total sales by channel.


It said total revenue—as previewed at the start of October—was up 6.1 per cent to £21.1m, also aided by it broadening its previously furniture-centric product range into an expanded offer comprising more home accessories.


The 12-store retailer said adjusted EBITDA was up 4.2 per cent to £2.15m while pre-tax profits reached £1.65m, a slightly softer rise (+4.1pc) than had originally been pre-released ahead of its accounts being filed.


OKA Direct, which has no debt, brought in a net £1.5m cash from operations and £892,508 overall as year-end net cash climbed to £3.1m (2014: £2.2m).