Privately owned Midlands furniture distributors Serene and Carlton have each made senior sales appointments in the past month.

Nottingham based Carlton Furniture has named Paul Irwin as its sales and development manager, while West Bromwich based Serene Furnishings has hired Ben Cornwell as national sales manager.

Mr Irwin is well known in the furniture trade as the longtime national sales manager for G-Plan Cabinets, and more recently has worked with Willis & Gambier and Tom Schneider.

Ben Cornwell joins Serene from outside the furniture industry, and has more more than 20 years’ high level experience with brands including The National Lottery, VAX, BISSELL and Disney.

Both represented their new companies at last week’s January Furniture Show.