Retail News

DESIGNER furniture company Ligne Roset has launched high-definition 3D product visualisation as part of its new ecommerce website.

The premium French business, which operates worldwide via around 200 brand stores plus third-party stockists, has partnered Silicon Valley based Cylindo for the launch.

Cylindo’s 360 HD Viewer gives shoppers the ability to interact with Ligne Roset’s products from every angle, at the highest level of detail and in any configuration.

It is now live at Ligne Roset’s ecommerce site, with U.K consumers among those able to use the visualisation technology before placing an order.

“The key components to online success for furniture retailers are giving consumers a delightful experience and easy access to information - product visualisation plays a central role here” said Cylindo CEO Janus Jagd.

“If you’re buying a £2,500 sofa online, you must truly understand how the product looks and feels and our platform is proven to do just that.”